Posts Tagged ‘sales’

HOW manage EMPLOYEES / STAFF

According to Kevin Dwyer, founder of Change Factory – a change management consulting firm, to manage performance of employees / staff you need technique and attitude. The first technique is to establish “standards of performance”. This is the minimum standard where one should not not have to achieve it. No one employee / staff may not ever achieve this standard without having to follow the counseling. Standards of performance include such things as personal safety and team level (team & personal safety), honesty and level of attendance. Standards of performance should also include measures that directly relate well with the work of someone on an individual basis (individual work roles) and also the goals of the organization (Organization goal). Reply minimum standards of performance should be set for parameters such as the completion of the project, the level of sales, costs, or the level of quality. By not setting the parameters as above, is tantamount to saying to the employees / staff you that his responsibility was to come to work, do not endanger the safety of themselves or colleagues, and not steal.

  • The second technique related to that described above, which set targets for each employee / staff. This target is agreed upon for the same parameters or further elaboration of the parameters that have been established as the standard of performance above. Targets are set based on actual competency or competencies expected of an employee. For example, a sales trainee is not expected to produce a level of sales as a senior sales. However, somehow they are expected to sell. If they can not do that, then they should consider another profession.
  • The third technique is to provide feedback and coaching to improve performance. Feedback should be done immediately, while the standard set is violated or the target is not reached. Feedback must be specific and must be communicated in a language that matches the receiver feedback. Coaching conducted among others by asking questions, using independent data and express their weaknesses / shortcomings employees clearly. Employees may also be asked to honestly assess their own performance and compare it with the level of performance they want to achieve. Moreover, coaching also have to generate the commitment of employees / staff you about what they are ready for change, support what they need to make that change, and time period to make the changes referred to.

Many people are struggling to learn how to provide feedback and coaching, when they become leaders. However, the technique is not enough.

Financial Mistakes People Indonesia

Prosperous retirement must be the desire of every person. Unfortunately, in reality only a small percentage of people who managed to achieve this condition. The rest? Most people Indonesia had continued to work until the old, or rely on family life.

Why did this happen? The answer is because throughout his life, most of Indonesia tend to make financial mistakes. Many consider this error is not critical, so closing her eyes and let her keep one continuously. The result would be fatal to finance in older age.

What are the common financial mistakes people make Indonesia?
1. Not specify the purpose

If you do not know where he is going, how do you get? To build wealth, you first must have a purpose. You should first determine the amount of money you want, only then you can create a financial plan.
2. Does not regulate small expenditure

You probably know what your general expenses, but do you realize how much total money you spend on little things? Be careful at small expense, especially for the frequently occur, because after a large sum would be worth.
3. Submit all financial arrangements on others

You need to participate in making a financial plan. With the participation of this, then you will better understand the conditions
You are now financially. And you reduce your dependence on people who manage your finances.

Building a Marketing PlanMarketing Plan defines a series of actions that aim to sell more and better, getting out to our company in a given market.

To develop, we must have information (in particular market and what we have to offer), and a precise idea of ​​our goals.

In 4 steps, we can define the key issues that will be the axis around which revolve the Marketing Plan, and the chances of reaching our target audience with our commercial.

FOUR STEPS TO SET UP THE MARKETING PLAN

1. ) Select target markets: Identify needs of customer segments that can best serve and those who make money, discarding unprofitable.

2. ) Analyze your target markets: Gather information and draw conclusions quantitative (number of customers, how much they spend, etc..) And qualitative (they buy, what they like and dislike, need, etc.).

3. ) Measure the target market: Evaluate each market segment, determining where the greatest sales potential, which can offer new products, upgrades, etc.

4. ) Develop actions: Plan is going to do and act (publicity, promotion, direct marketing, etc..). Get feedback. Check deflection of reality versus planned and quantify results.

1: Selection of the target market (where “point the gun”)

Our marketing effort should focus on a group of customers:

- Set focus: Identify your most profitable customers needs, dominating a market niche where you have strengths.
- Split: Dividing the market into groups with similar characteristics that require similar products.
- Profiling: Know your customers by segment, identifying that need and value, which benefits expected and buying behavior. Read the rest of this entry »

How to take advantage of the weakness of competitionOne way to increase sales is to be aware of what customers think of competing companies, to do this we use certain online monitoring systems which scan certain words used in web pages and social networking sites like Facebook or Twitter, when the monitoring system finds a match, the mail and tell us gives us the address where such information. We also have the opportunity to do it manually, but it is always more comfortable when using automated systems.

In particular we must investigate complaints of competition are things like complaints about bad service they provide poor care or technical support, based on that we can plan an international organization in our business which minimizes any complaints arising, which are the “Achilles heel” of the competition, having already formed our labor structure optimized campaign can make our service better sharing of the competition. See examples like Apple vs. Microsoft vs. Nintendo and PlayStation. These companies have launched commercial where they exploited the weaknesses of the opponent, this at least allowed them to gain popularity and some extra customers.

We must also bear in mind not to enter the field of advertising low ethics and morals, such as Mexico’s Megacable who trade in their supposedly offer better speed and service that Telmex, being that they are one of the companies with the highest number of complaints in Mexico. Such as trying to trick people by offering the speed of 5Mbps for only 194MXN month, although at no time verbally clarified that the price is only during the first 3 months and 4 months after # the speed drops to 2mbps, but appears warning in small print for a few seconds, and on its website does not explain any of that respect.

In short, offering a better service than the competition without a doubt will bring much greater gains in the short term, since those who are poor service artos of competition will have the option to hire or buy from us (as applicable) .

Struggling to make Money OnlineGiven the number of online consumers who purchase products and services in a wide variety of niche markets are online, there is a great opportunity to generate income. Many of these products and services can generate passive income, once the funnel of sales and marketing system is installed and running. However, if you are struggling to make money online now and are not as much concerned with money along the way as you with the money right now, there are some key points will be considered.

First and foremost, if you want to make money online now, you should choose to enter a market hungry consumers. Market demand for whatever is going to the offer must be high. It is the people hungry and more willing to spend money on a particular market niche, the easier it is to find potential buyers of products and services to be offered. Market selection is key when trying to generate revenue very quickly. The more demand there is in a market, the easier it will find buyers, which in turn allows you to generate more money if they can get their products and services in front of them.

The second key point to keep in mind if you want to make money online now addresses the accessibility of products. In order to make money quickly, you should be able to quickly find products, services and opportunities that can start promoting immediately. These products, services and opportunities should also be able to satisfy the hunger of consumers in the particular niche you have selected. The faster you can get access to sell (or obtain resale rights) products, services, and / or opportunities, the sooner you can start marketing and making money. If there is an application process and you can not instant and immediate access to products, marketing efforts will be suspended and inhibit their ability to go the way of profits. Read the rest of this entry »